"Doctors pour drugs of which they know little–to cure diseases of which they know less–into human beings of which they know nothing."
–Voltaire
|
 |
| All learned people are wary about medicine |
|
|
THE BEST WEIGH PROGRAM is no "Johnny-Come-Lately". Chris started THE BEST WEIGH thirty years ago going to the NAMSBY convention at the New York Coliseum. He created Fitness Fashions "Customized Clothes For The Fit." Out of the corner of his eye he spied the adjoining SGMA convention (Sporting Goods Manufacturers Association) which was huge. What caught his eye was the chromed fitness equipment displays. He had always been thin, underdeveloped and un-athletic, so he had began working out. His first workout was at the library not the health spa, which was a smart move since 95% of people training in what are now called gyms are going though the motions but never really getting in shape as they "eat soup with a fork", a phrase that Chris later coined.
Chris discovered that the majority of the fitness equipment was not biomechanically correct and that most of it was injurious at worst and a waste of time at best. So few people train hard enough or stick with it long enough to notice. So he decided to create a company to help his friends and all those that he knew to obtain the best equipment, not simply the most advertised. He had to open a showroom on Long Island to do this and "go commercial" which he despised. Chris displayed his first equipment discovery - a company from California (Most fitness stores at the time refused to carry equipment form The east coast due to high freight costs, which Chris ended up "eating" in order to provide better quality at an competitive price anyway!) at the Nassau Coliseum Fitness Show. His booth was right next door to Universal, a popular but lower quality product. Without any experience Chris sold 14 full gyms that weekend. Universal sold three. The show was cancelled the next year. Chris tends to excel in situations where others do poorly. That is why his motivational and educational seminars and training are so loved by his loyal clients.)
He opened a bigger store, two floors, and warehouse a few years later. He spent a lot of time educating his customers. His showroom, THE ULTIMATE FITNESS LONGEVITY CENTER in Jericho and THE HOME GYM CENTER in Hicksville were known as "Long Island's Educational Fitness Store."
Only the best equipment was represented. Not necessarily the most expensive. Chris learned that the majority of the popular equipment put most of the money into advertising and not the product. He created the DON"T JUST DO IT DO IT RIGHT seminar and workshop that not only educated potential home and corporate gym buyers but gave them a substantial group discount, since he could save on shipping costs when purchasing in bulk from his suppliers.
These were thousands of pounds per customer. Friends Academy was a truckload. Some home gyms took a day to assemble or more. But people needed more. They wanted instruction on how to workout. So Chris became PFS certified at Ken Coopers Clinic where he was taught the American College of Sports Medicine Guidelines. The certification looks good next to your name but Chris had experience and gained more experience that was priceless and that certifications only touched upon if at all. He added needed value to the gym design trade by training his clients in efficient exercise as well. Howard Stern was one of his first customers. (A nice guy Chris says-- "He had a clean refrigerator full of fruits and vegetables, not the burgers and fries he used to advertise on his show.")
Soon Chris had many clients (not due to Howard, but no offense to him!) who did not just want the introductory week that Chris included as part of the gym design package- they wanted to keep Chris as their trainer. So he did that. The business expanded while his 'wife quit her job as an accountant to help with the retail base and warehouse. Four employees and a secretary helped run THE ULTIMATE FITNESS LONGEVITY CENTER which then became THE BEST WEIGH.
Chris noticed that his clients were not getting half the fitness and health results that he and his wife and friends were getting. Chris was not born athletic. He had very poor genetics for weight lifting and building healthy muscle to begin with. Gaining weight was "impossible." But he was able to go from 133 at 6 ft tall to 212 at the same height and decrease his waist from 33 to 32... which illustrates just what a transformation he achieved. And it was a tremendous achievement. Few people can do this without steroids. Chris never even drank coffee or relied on the popular protein shakes that so many buy into. He ate real food.
His clients were not enjoying their diets at all . And they were not getting results. Their taste buds were shot...they complained about being tired all the time...they suffered from colds, flu, rashes, cramps, stomach aches, headaches- they were always sick with "something." Chris suffered too when he ate the way they did ... the SAD - Standard American Diet. But then he wised up, created a delicious convenient diet and was done with it. He virtually eliminated all those "maladies" by 99.9%. He was asked to share the secret? Here we go again!. Once again Chris was asked by everyone to show them how to shop, and how to actually, step-by-step prepare food that was convenient, delicious and ACTUALLY healthy. "Healthy" is such a loose term-- even Boars Head brand claims that they are "healthy!"
"culinarily" to UNcooking classes- which were even more delicious and better nutrition PLUS more convenient his clients once again presented ANOTHER problem. They had no time at all. Could he prepare the food for them? (Here we go again.. sigh...)
Oh no! More work for Chris! He took another breath (his second one in years) and faced the music again, this time creating a series of classes and no-mumbo-jumbo seminars that helped people further discover the best way to eat and live. "You give people the most important information of their lives" - Ronnie Cohen.
So what is next? Does Chris have to form a company that also does the dishes, flosses teeth and pays bills? Just kidding...
PS: Until recently the only way to get this ultimate life management was to become a full-fledged one-on-one client of THE BESTWEIGH which could cost over $5,000 per year for the personal training alone. Many clients have been part of this program for over ten years! The attrition rate at 95% of gyms, spas and other fitness venues is statically only three months, so Chris must be doing something right! "I should never have doubted your expertise" - Ernest Steck, Colon Hydrotherapist.
NOW Everyone can benefit since Chris has painstakingly distilled THE BEST WEIGH PROGRAM down for large groups who can share the cost of the seminar and classes. This was not easy to do since the best results require a personal life coach as we all know. But at least those who cannot afford the original program can also benefit greatly. Call 516 759-2606 for the time and date of the next eye-opening seminar. It is truly "The food and fitness edutainment event of the millennium."
|
"The only source of knowledge is experience."
–Albert Einstein
FYI: Chris' grandfather painted Einstein's portrait.
Chris has a letter from Einstein thanking him for the work.
|
|
| In recognizing many years ago the problems surrounding diet dogma, fitness fallacies, nutritional nonsense and medical myths, I formed what is called THE BEST WEIGH to provide the best education and facilitation for my clients. Because of my continuing dissatisfaction with the caliber of so called trainers and exercise "experts", nutritionists, doctors and natural doctors, as well as the immense volume of misleading information about these subjects , I learned that if you are going to do it right, you must do it yourself. I have worked diligently for 30 years to incorporate into THE BEST WEIGH program every experience that myself, my friends, my family, and my clients have ever encountered, so that future clients will never suffer the same problems.
Your lifestyle (PRIMARILY what you eat ) and what you do 24 hours a day seven days a week ultimately determines whether or not you will live out your genetic potential in the most productive and enjoyable way. Suffering is not the way of life. Or death. That is the main myth perpetuated by the medical industry. It is not natural or normal to suffer or "contract" any chronic disease. These dis-eases do not fall out of a tree and "get you." You must earn them by what you do 24 hours a day seven days a week.
Losing weight does NOT center around exercise. If you believe that then you also believe that the best way to get to New York City from New Jersey is via California. Sure it will work. But it is much better to go directly there. Exercise can burn calories and intense weight training done PROPERLY AND PROGRESSIVELY to build muscle mass in the large muscle groups will contribute to a faster more efficient metabolism.
But Nothing compares to eating less. NOTHING. The results are ten times greater than doing exorbitant exercise. If you want the secret right NOW that will make you lose more weight in the next 30 days than in the past three (or more) years on any diet that you have tried (or will try without permanent success) it is this: Cut your dinner in half. Do it for 30 days. I dare you. I'll bet you will never do it. If you DO then you will become highly enlightened PLUS extreme amused with the diet industry. But few people have the courage to break out of the herd. They are brainwashed into thinking that they have to "take something" or that this is complicated. Ha ha ha... Don't even wake them up...they are in a deep "sleep."
Once you finally eat less you will find that your body needs more nutrition; that what you were eating was empty calories, so that when you eat less you feel worse. Not so when you eat well. Enter THE BEST WEIGH. Once your body gets this REAL nutrition (not pills powders or gimmicks that your mind likes but your body does not recognize and cannot utilize), you will no longer have any cravings.
You will discover for the first time in your life the beauty, simplicity, and amazing energy that you have been lacking. The fringe benefit is that your body will look its best as you feel your best and no longer suffer from hunger, fatigue, colds, flu (oh yes) , allergies, and all the other so-called "normal" maladies that most people suffer from.
It is a process. It is a program. It has to be taught by someone who has gone before. Chris Califano is such a person. He does not just talk the talk- he walks the walk. Most "professionals" and experts today have read books only. Or gone to school only. But as Albert Einstein said, "The only source of knowledge is experience."
The best results are simple. Proven. Your body can not be deceived. But your mind can! THE BEST WEIGH gives you at the very first inexpensive seminar- a tremendous SECRET that you can try for a week- and you will see such fantastic benefit to your health (more than any doctor or nutritionist or diet or health product ever have you) that you will know that this is program is superior and genuine. It will be so obvious to you. And it costs about the same as a bagel and coffee. So you cannot go wrong. It is truly amazing that so much can be offered for so little.
YOU ARE IN TOTAL CONTROL OF YOUR HEALTH. Do not be brainwashed into believing that "genetics" are the judge, jury and executioner. The facts are the facts. Get them. Attend the next BEST WEIGH SEMINAR. It will change your life beyond your wildest expectations. You have finally found genuine health. Not commercial health or marketing mumbo - jumbo.
Results ARE typical. Ever see those diet and fitness ads and the small print says "Results not typical?" Call (516) 759-2606 and begin living the life that you were promised. Health is not the icing on the cake. It is the whole cake. Discover how to bake it right once and for all.
|
"Chris, your knowledge of physiology is outstanding and your genuine interest in each client is obvious." –Robert Baker, MD, gastroenterologist
|
| The greater our knowledge increases the more our ignorance unfolds - JFK |
 |
| All food prepared & shot by Chris Califano |
|
|
"He's the best physician that knows the worthlessness of the most medicines."
–Benjamin Franklin
|
|
